Discover a Winning Google Ads Strategy
February 16, 2025
Unlock your Google Ads potential with these proven strategies. Learn how small, strategic steps can revolutionize your campaigns.
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Lessons in Split Testing Campaigns via the College Football Playoffs
January 12, 2025
This year’s expanded college football playoffs offer surprising insights for marketers about split testing. Learn how embracing “underdogs” and expanding your testing can lead to unexpected marketing victories.
Email Marketing List Segmentation Strategy: Double Your Engagement
January 2, 2025
An effective email marketing list segmentation strategy is the cornerstone of successful email marketing.
Get Cleaner Campaign Data with ActiveCampaign BotSense
October 6, 2024
ActiveCampaign BotSense helps marketers filter out fake bot clicks and opens from their email reports. This ensures that your campaign data reflects real human interaction, improving marketing decisions and conversions.
Measuring Success for YouTube Conversion Tracking
September 9, 2024
Unlock the power of YouTube ads with robust conversion tracking. Learn how to measure success, understand attribution, and maximize your ROI.
Top Newsletter Tips: The Ideal Length of Your Email Marketing Newsletter
July 11, 2024
By following these insights and continuously testing your strategies, you can create top newsletters that resonate with your audience and drive higher engagement. For personalized advice and strategy development, don’t hesitate to reach out for a free consultation. Let’s work together to make your newsletters the best they can be.
The Magic of Google Ads’ PMax Campaigns and the Mystery of the Force Technique
July 3, 2024
Unleash the power of Google Ads PMax campaigns with the magician’s force technique.
The YouTube Ads for Beginners Guide & Secret Sauce to Create Dozens of Videos… Fast!
July 1, 2024
This guide helps beginners understand YouTube ads, covering ad types, setup, creation, optimization, and A/B testing to enhance campaign performance.
Mapping a Digital Marketing Strategy for Improving Landing Pages and Conversion Funnels
June 18, 2024
Learn how to create tailored marketing funnels for distinct audience segments to enhance your digital marketing strategy. Discover the importance of audience segmentation, key performance indicators (KPIs), and data analysis to boost engagement and conversion rates.
